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DOTS! brings the chip-like experience shoppers love into a lighter, more contemporary format. It delivers loud crunch, bold flavour and familiar snacking pleasure — but with a recipe and positioning that better match today's better-for-you expectations.
UP TO 70% LESS FAT
VS TRADITIONAL
POTATO CHIPS
AIR-POPPED,
NOT FRIED
GLUTEN
FREE
HIGH PROTEIN
& CORN RECIPES
DOTS! is not limited to one shelf logic. It can work across better-for-you snacking, chips alternatives, and rice & corn cakes, while also fitting thematic activations, new launches and private label innovation blocks. This gives buyers more flexibility in how the product is listed, positioned and activated in-store.
Expands better-for-you snacking segment
Chip-like experience in a new format
Supports premium & innovation positioning
DOTS! is more than a single product concept. It is a scalable platform that can be adapted for private label — with flexible flavour options, packaging formats and fast NPD support.
Download report and see if this product fits your shelf.
